Task 6

I am going to focus on Gary's first post on his blog relating to Surveillance, the Panopticon and Foucault and relate this to my first project of level five. For this project of 'what is good' I decided to focus on a children's hospice, I wanted to give them a brand new logo, poster campaign and package to send out to customers. As within the graphic design industry you must always think about who your target audience would be, of which may lead you to creating stereotypes of people of whom may be your stereotypical target audience.

 For example within this project I had targeted students between 20 - 28 looking to do something different and productive, and therefore using this stereotype, it gave me a design path to follow. As I went onto stereotype the people of which I thought would relate to this subject most to be out-going/fun active students, of which I would then adapt my design to.  Which then goes onto influence colours you use, as i related oranges and blues and quite a fun combination to attract the 'fun' students. This then relates to Foulcaults theory of adapting your behaviour to that of others, I am being controlled by the stereotype i have created to target my designs at.